Sony Pictures Network India has obtained exclusive rights for World Cup Kabaddi 2019. The inaugural edition of the World Cup will be held in Malacca, Malaysia.

The agreement with Malaysia Kabaddi Federation gives Sony Pictures the rights to televise tournament on its sports channel across eight countries India, Pakistan, Bangladesh, Sri Lanka, Nepal, Maldives, Bhutan and Afghanistan. The network will also make it available their on their premium video on demand service, SonyLIV.

The inaugural edition of the World Cup Kabaddi will see participation from the top Kabaddi teams and players from across the world including India, Pakistan, England, Poland, USA, Canada, Mauritius, Australia and Kenya among others.

World Cup Kabaddi 2019 will feature 32 men’s teams and 16 women’s teams competing for the title of world champions. Indian Kabaddi players have always delivered excellent performances at International platforms and audiences can expect a world class experience from top players like Sunil Jaipal, Naveen Kumar, Sandeep Chillar.

Rajesh Kaul, the chief revenue officer, distribution and head- sports business, Sony Pictures Network India, said, “The addition of the World Cup Kabaddi 2019 to our portfolio augments the positioning of the cluster of Sony Pictures Networks India as a global multi-sporting arena with the international tournaments and marquee events. Kabaddi is one of the more popular sports in the country and we are delighted to be the official broadcasters of an international tournament that positions Kabaddi as a mainstream international sport.”

Jayita Sardar
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Aspiring journalist working for sportzbusiness.com and exploring the juncture of sports, business and technology. Interested in sports economy and logistics of sports policy-making.

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