Jayita Sardar
Jayita Sardar

Aspiring journalist working for sportzbusiness.com and exploring the juncture of sports, business and technology. Interested in sports economy and logistics of sports policy-making.


Ardenex, the new fitness and sports brand from Flipkart is here

Today, Flipkart announced they will launch the new in-house fitness and sports brand called Ardenex. It will offer more than 200 products under the umbrella of fitness...

Matt Prior

Former English cricketer Matt Prior launches sports nutrition products

Ex-England cricketer, Matt Prior after a successful career of 15 years brings out sports nutrition product under his brand ONE PRO. ONE PRO has range of informed...


ESPNcricinfo announces content partnership with OnePlus

ESPNcricinfo, a digital cricket-related information platform is teaming up the tech giant, OnePlus. Through the pact, ESPNcricinfo will provide match score and other...

Khelo India

‘Khelo India’ app by SAI is assisting in children’s fitness

‘Khelo India’ an app developed by Sports Authority of India is assisting in achieving fitness scores among school-going kids. The app provides an array of sports...

Delhi Dynamos

Delhi Dynamos roped in Marcos Tebar for the third time

Delhi Dynamos FC retained Marcos Tebar for the upcoming Hero Indian Super League 2019-20. The Spanish midfielder maestro assumed the role of captain in the latter half...


Professional Cricketer’s Association partners with Argentex

Argentex , a foreign currency exchange service provider has teamed up with Professional Cricketers Association. PCA is the representative body of past and present-day...

Authentic brands

Authentic Brands is buying intellectual Property of Sports Illustrated

The intellectual property of Sports Illustrated is changing hand today for 110 million dollar. The ownership of the brand is going from Meredith Corp to Authentic Brands...

Newcastle United

Newcastle United is changing ownership

Dubai-based billionaire Sheikh Khaled bin Zayed Al Nehayan  is buying Newcastle United from current owner Mike Ashley. Several British dailies reported the news today...

Go Sport

Go Sport from Tablez has set foot in India

Tablez, a retail branch of Lulu Group International has introduced Go Sport in India which is a French sports goods company that specializes in fitness equipment and...

Arsene Wenger

Arsene Wenger is investing in sports tech startup, PlayerMaker

Veteran football coach, Arsene Wenger is investing in an Israeli sports tech startup PlayerMaker. The company announced the news on Friday. Not just financial...

Aston Villa

Aston Villa Vs. Derby County: Richest Match in Football History

On Monday, Aston Villa will vie against Derby County in the championship playoff final. Both the clubs are desperate to return to the Premier League. The match has been...

US T20 League

US T20 League will be launched in 2021 partnered with Times Group

USA cricket has chosen American Cricket Enterprises as its strategic partner to promote US T20 is the country. The organization is backed by The Times of India’s...


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