English football club, Brighton extended their engagement with US sports giant for three more years. Nike will continue to be their technical partner for the men’s and women’s team.

The agreement started back in 2014. Nike supplied playing and training kit to the men’s and women’s team. It also covered under-23’s men’s and under-21 women’s side.

Brighton’s head of commercial, Russell Wood said, “We have enjoyed excellent relationship with Nike since they become our technical partner supplier in 2014 and, in addition to our players benefiting from world-class sporting apparel, we have seen our replica shirt sales grow year on year.k

“We are extremely proud to have two prestigious global brands like and American Express on our shirts as we prepare for our third season in the top flight.”

David Carmont, general manager of Nike in Uk and Ireland said, “The extension builds on a successful partnership to date and we are by the opportunity to further develop the relationship between Nike and all of the club’s teams.

“The partnership reflects the ambition of Brighton and Nike’s brand position within the world of football, in both the men’s team and women’s games.”

Disclaimer:

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Jayita Sardar
Author

Aspiring journalist working for sportzbusiness.com and exploring the juncture of sports, business and technology. Interested in sports economy and logistics of sports policy-making.

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