The largest global sports media property in Asian history, ONE Championship (ONE), has announced the official launch of Asia’s largest esports world championship series with ONE Esports’ first confirmed events of the 2019-2020 season. In addition, Carlos Alimurung has been named CEO of ONE Esports, and will be responsible for designing ONE Esports’ vision and strategy, setting the company’s goals, and supporting the team to execute and deliver.
ONE Esports will be organizing a series of Dota 2 World Pro Invitationals featuring the top teams in the world. The ONE Dota 2 Singapore World Pro Invitational will be held at the Singapore Indoor Stadium on December 20-22, 2019 and the ONE Dota 2 Jakarta World Pro Invitational will be held at ICE BSD on April 17-19, 2020. Each Invitational will see the world’s best professional Dota 2 teams compete for a prize pool of USD 500,000.
In addition, as part of ONE Championship’s commemorative activities for its 100th event to be held later this year in Tokyo, Japan on October 13, ONE Esports will be hosting the ONE TEKKEN Tokyo Invitational and ONE Street Fighter Tokyo Challenge on October 5 and 6 respectively. Each tournament will give members of the fighting games community to take on 9 top-ranking fighting games esports professionals in a 3 v 3 team format.
ONE Esports will be announcing shortly its packed schedule for 2020 and beyond, featuring some of the world’s biggest game titles with the world’s best teams and players in the coming months.
Chatri Sityodtong, Chairman and CEO of ONE Championship, stated: “I am excited to announce ONE Esports’ official launch of Asia’s largest esports world championship series. It is also my pleasure to announce that we have named Carlos Alimurung the CEO of ONE Esports. Carlos is an incredible leader with invaluable business savvy and unparalleled expertise in the esports industry. There is a natural crossover between martial arts and gaming fans in Asia. The opportunity to bring everyone together under Asia’s home of millennial live sports is something that we have worked very hard on. ONE Championship is committed to bringing its same brand of large-scale event production and live broadcast capabilities, unique world-class content production, global media distribution, storytelling expertise, and marketing experience to ONE Esports. With ONE Esports, ONE Championship is without a doubt Asia’s largest producer of millennial sports content.”
Carlos Alimurung, CEO of ONE Esports, stated: “The opportunity to build a multibillion dollar esports business in Asia is a once-in-a-lifetime opportunity. ONE’s DNA is about celebrating inspirational stories and heroes, which will be instrumental in enriching the region’s entire esports ecosystem of amateurs, pro players, game developers, leagues, organizers, country agencies, and brands. The team is very strong, and I’m excited to incorporate their ideas and energy to execute our strategy.”
Shuntaro Tanaka, Director of Dentsu Content Business Design Center, stated: “We are grateful to be part of the powerful global momentum behind ONE Championship. We intend to leverage our entire Dentsu and Dentsu Aegis network to realize sales and business opportunities for ONE Esports, and make a historic step in the growing esports market in Asia together.”
Before joining ONE Esports as CEO, Carlos served as the Chief Business Officer for Battlefy – the world’s largest open esports competition platform. He held P&L responsibility, and his team handled revenue generation, business development, marketing, and social media.
Prior to Battlefy, Carlos worked at Univision, where his last role was SVP of Corporate Business Development and was responsible for corporate venture investments and new business development. Before Univision, he was the Head of Strategy for LG Electronic’s NA Home Entertainment business and focused on partnering with retailers in innovative ways.
Carlos began his career as a management consultant at Marakon Associates, where he advised clients in the US, UK, Brazil, and Singapore. Before starting his professional experience, he served in the AmeriCorps*NCCC program, helping communities in the US East Coast and Puerto Rico across a wide spectrum of needs.
Carlos is an active investor and mentor in the start-up community. He has mentored companies in the MIT NYC Startup Studio, Kaplan Techstars, and R/GA Techstars accelerator programs.
He was awarded a McKinsey & Company Fellowship during his MBA at MIT Sloan and completed his undergraduate at the Wharton School at the University of Pennsylvania where he graduated Cum Laude.
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