Licensing Agency Partnership Enhances Expansion of IRONMAN 70.3 Triathlon Series into Goa, India in 2019. LicenseWorks, a full service strategic brand licensing agency...
It seems with the upcoming launch of Nike $350 Adapt BB in this month, ‘self- lacing shoes’ are coming in vogue and amid this trend German sportswear major...
VICIS announced expansion of its $30M Series B fundraising, adding investments from quarterbacks Alex Smith and Aaron Rodgers, through Rx3 Ventures. This is the second...
The incumbent government in its budgetary allocation has increased sports fund by ₹214.20 crore for the financial year 2019-2020. The Finance Minister Piyush Goyal...
My Team11 has collaborated with the Pro Volleyball League to be its official Fantasy sports partner for the starting season. Pro Volleyball League which is India’s...
The insurance company of semi-government bank of Punjab National bank, PNB Metlife announced the name of ace badminton player P.V Sindhu as its brand ambassador. After...
The International Tennis Federation (ITF) has announced Louis Vuitton as the official trophy partner of the revamped Davis Cup. As a part of the partnership deal, the...
Cricket South Africa and New Balance have announced the extension of the sportswear brand as the official Kit supplier to CSA for more five years. With the announcement...
The International Tennis Federation and Kosmos Tennis announced an agreement with LaLiga -according to the IFFHS the best football league in the world- to become an...
The largest global sports media property in Asian history, ONE Championship (ONE), has just announced that it will be an exclusive partner to Japanese martial arts...
ICC has announced a five-year global sponsorship partnership with Non-Alcoholic Beverage maker Coca-Cola. While Commenting on the partnership deal, Coca-Cola President T...