CR Fitness Holdings, a leading Crunch Fitness Franchisee in the Southeast, announced today that they have been named the Highest Average Revenue Per Club and Highest Average Club Personal Training Revenue, at this year’s annual Crunch Franchise Convention held at The Ritz-Carlton, Amelia Island. Over the period of five days, more than 45 franchise groups and 600 people attended this year’s event with CR Fitness earning quite a few accolades for their efforts and dedication to fitness.

CR Fitness’ additional recognitions at the annual conference included, Top Leads/Sales Conversion Percent, Highest Revenue Club, Highest Member Count, Most Pre-Sale Members and Highest Personal Training revenue. All clubs awarded were in the state of Florida.

“We are extremely grateful about being recoginized by the Crunch Fitness Corporation for our hard work and commitment to the Crunch brand and we are excited to continue our trajectory to own and operate a 100 clubs by the year 2026,” says CR Fitness CEO Tony Scrimale. “We are thankful for the leadership we have in place and the talented employees who share our vision for growth and success.”

Backed by private equity, with Greenwich, Connecticut-based North Castle Partners, CR Fitness Holdings LLC. is owned by Vince Julien, Geoff Dyer, Tony Scrimale, and Jeff Dotson, who combined have more than over 100 years of experience in the fitness industry. The Crunch team currently own and operate 42 locations in Florida, Georgia, North Carolina and Texas.

Crunch is known for its innovative group fitness programming and offers a wide range of activities across gyms, including BodyWeb with TRX®, Zumba®, Cardio Tai Box, Yoga Body Sculpt, Fat Burning Pilates, and the HIITZone™, a proprietary high-intensity interval group training program. This is in addition to free weights, machines, cutting-edge equipment, and expert instructors and trainers.

About CR Fitness

CR Fitness is a leading franchisee of Crunch Fitness. The company is rapidly expanding its club footprint throughout Florida, Georgia, North Carolina and Texas and is led by a veteran management team with over one hundred years of combined experience in the fitness industry. With a comprehensive fitness offering and affordable price point, Crunch Fitness offers unmatched value to its members regardless of fitness level and is well positioned to take advantage of consumers’ increasing focus on health and wellness.

About Crunch

Crunch is a gym that believes in making serious exercise fun by fusing fitness and entertainment and pioneering a philosophy of ‘No Judgments.’ Crunch serves a fitness community for all kinds of people, with all types of goals, exercising all different ways, working it out at the same place together. Today, we are renowned for creating one-of-a-kind group fitness classes and unique programming for our wildly diverse members. Headquartered in New York City, Crunch serves two million members with over 400 gyms worldwide in 34 states, the District of Columbia, Australia, Canada, Costa Rica, Portugal, Puerto Rico, and Spain. Crunch is rapidly expanding across the U.S. and around the globe.


The information contained in this article is for educational and informational purposes only and is not intended as a health advice. We would ask you to consult a qualified professional or medical expert to gain additional knowledge before you choose to consume any product or perform any exercise.


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