In a bid to increase its global presence, The entertainment, Media & Communication wing of ITW Consulting, ITW Playworx has ventured in the UK based market opening its second overseas office after recently opening an office in Dubai.
With the latest inclusion, ITW Playworx has also named Ankur Sharma as the director of the UK operations.
“The group has built a strong legacy and it is a great opportunity to be a part of this team. Together as all-encompassing media group, our objective is to bring innovative opportunities to clients and help them build stronger brand visibility in the marketplace not only in UK but globally,” said Ankur Sharma, Director, ITW Playworx UK.
ITW Playworx will be offering integrated marketing services to all UK based clients as well as conducting allied marketing and branding campaigns.
The CO Founder of the ITW Consulting, Bhairav Shanth said,” UK market offers enormous potential for ITW Playworx to grow and we look forward to creating great experineces for the brands as we march ahead.”
Sidharth Ghosh, CEO, ITW Playworx, added, “We are pleased to expand our horizon and add UK office as part of our global growth plans. Our aim has always been to maximize opportunities for our clients and offer smart solutions that can go beyond the norm and create disruption in the consumer mind space.”
ITW Playworx India has been handling communications solutions for brands such as JSW cement, FLF(Future Lifestyle Fashions),OLA,OPPO, Aditya Birla fashion and Retail LTD (ABFRL), Havells etc.