ICC has announced Thatchers Cider as the official cider for the upcoming ICC Men’s Cricket World Cup 2019 which is scheduled to start from 30th May to 14th July.
The ICC Men’s Cricket World Cup 2019 will undertake 48 matches across 11 different venues of England and Wales, emerging as the largest sporting event in the United Kingdom.
Being the official cider for the ICC World Cup 2019, the maker of Somerset cider will get exclusive rights for its Thatchers Gold and Thatchers Haze Brands at each match venue during the match hours.
Moreover, Thatchers Gold and Thatchers Haze will be available at eight official fan zones that are being organised during the six-week long cricket celebrations.
ICC General Manager – Commercial, Campbell Jamieson said: “We welcome Thatchers as a partner for what is one of the most anticipated sports events in the world with the sport’s billion fans following the fortunes of their favourite players and teams. Thatchers is a renowned cider brand and we are delighted to be teaming up with them for the ICC Men’s Cricket World Cup 2019.”