Asics Corps, Japanese Sportswear brand started calling for donation of used sportswear items which they are planning to turn into official uniforms for Japan’s team at the 2020 Tokyo Olympic and Paralympic Games.
Asics.co will provide apparel for athletes in competitions and at medal ceremonies, and plans to extract polyester fibers from the collected items and turn them into fabric for clothing and footwear. With an aim to collect around 30,000 items by the end of the May 2019, the company has installed numerous donation boxes at sports venues and sporting goods stores.
Saori Yoshida Japanese, a former wrestler of Japan kicked off the used sportswear collection drive by donating a T-shirt she wore when she competed in the 2016 Rio-de-Jeneiro Games.
“Through this project, people from around the country can feel like they’re part of the team,” said Yoshida, a three-time Olympic and 14-time world champion.
“It feels nice to make a different kind of contribution to the games effort.” Asics said other recyclable materials extracted from the donated items will be turned into fuel, among other uses.