Alipay has announced they are going to invest one billion yuan over the next decade to develop women’s soccer in China. The ten-year long venture is to increase accessibility and sustainability of the sports to young girls.
Performance improvement of china’s national women’s team, injury prevention and treatment, career development of retired players, technical development and coach education mainly these areas will receive attention.
The initiative is backed primarily by the Alipay Foundation, with other contributors including the foundations of Alibaba co-founders Jack Ma and Joe Tsai. Use of the funds will be managed by the three charities and the Chinese Football Association( CFA), the governing body of soccer in China.
Cai Young, executive committee member of the CFA remarked, “We are very grateful for Alipay’s unprecedented, ten-year commitment to women’s football in China. Women’s football is not just a sport, but also a powerful social cause that encourages girls and women to pursue their dreams and ambitions.”