ESPN is onboard with Big 12 conference, which is a collegiate athletic conference headquartered in Texas. This transaction entitles ESPN to access exclusive content of the first Five power conference. The official announcement is expected to come today. Sports Business Daily has reported the contract cost ESPN $40 million. The agreement will be valid till 2024.
ESPN will carry every single football championship as part of the deal. The new deal includes three champion games which Fox Network declined to seal in 2019, 2021 and 2023.
Hundreds of sports under Big 12 brand will be broadcast on ESPN. More than 50 schools have given ESPN exclusive access to all of their events throughout the year.
Texas, which has its own network, Longhorn Network will not provide content to ESPN. The same is with Oklahoma. These two schools will not come under the deal due to previous commitment to local networks. But both the school will be broadcast on streaming service when they will be away during conference championships outside of football and basketball. Initially, Baylor, Kansas, Kansas State and Oklahoma State will provide games in 2019. The next year, Iowa State, TCU, West Virgina and Texas Tech will be participating.